The Zoom Boom and Panic buying Aesthetic treatments

Media is often portraying how the desire to undergo aesthetic treatments has increased amongst women as well as men during the ๐—น๐—ผ๐—ฐ๐—ธ๐—ฑ๐—ผ๐˜„๐—ป, partly owing to ๐˜ƒ๐—ถ๐—ฑ๐—ฒ๐—ผ๐—ฐ๐—ผ๐—ป๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐—ฐ๐—ถ๐—ป๐—ด calls. The ๐—•๐—ฟ๐—ถ๐˜๐—ถ๐˜€๐—ต ๐—”๐˜€๐˜€๐—ผ๐—ฐ๐—ถ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—”๐—ฒ๐˜€๐˜๐—ต๐—ฒ๐˜๐—ถ๐—ฐ ๐—ฃ๐—น๐—ฎ๐˜€๐˜๐—ถ๐—ฐ ๐—ฆ๐˜‚๐—ฟ๐—ด๐—ฒ๐—ผ๐—ป๐˜€ (@BAAPS) carried out a survey amongst their members and found that there has been a massive upswing in the demand for ๐˜ƒ๐—ถ๐—ฟ๐˜๐˜‚๐—ฎ๐—น ๐—ฐ๐—ผ๐—ป๐˜€๐˜‚๐—น๐˜๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€ during lockdown. This accessibility and ease of booking procedures is a cause for concern and could have a negative influence on ๐˜ƒ๐˜‚๐—น๐—ป๐—ฒ๐—ฟ๐—ฎ๐—ฏ๐—น๐—ฒ ๐—ฝ๐—ฎ๐˜๐—ถ๐—ฒ๐—ป๐˜๐˜€ into making hasty decisions about buying procedures prior to an adequate cooling off period.

BAAPS is further urging the public to exercise caution and not get influenced by a โ€œpanic buyโ€ due to marketing deals and offers. At Hvit Clinic, we share the opinion of BAAPS. A virtual consultation is a great way for patients to be introduced to the practitioner and understand more about the sought treatment. This should be followed up by a face-to-face consultation where a clinical and psychological assessment can be made.